According to the statistics in June 2016 by National Bureau of Statistics, the national online retail sales in January-May, 2016 reached CNY 1.8089 trillion, increased by 27.7% on a YOY basis. Among them, online retail sales of physical commodities increased by 25.9%, reaching CNY 1.4633 trillion and amounting for 11.3% of the gross retail sales of the social consumer goods. Among all the physical gods sold in China, one tenth was sold via network platforms. With the fast-growing e-commerce, the packages for e-commerce logistics have shown explosive growth. According to statistics, packages delivered in 2015 exceeded 20.6 billion, most of which were from e-commerce logistics. However, the fast growth in package logistics has also brought about many problems, such as leakage of daily chemicals, tainted odor of special foods such as durian and excessive zombie-package waste. These issues have made people aware that e-commerce package and logistics package have different requirements from the traditional channels. In the future, China’s e-commerce will grow at a scale of hundreds of millions and the market calls for improvement in e-commerce package to promote transactions and improve customer experience. Consequently, it poses an urgent demand for the e-commerce market to develop packaging and logistics technologies.   

E-commerce packaging pays more attention to personality, humanity and transport safety. Compared with traditional businesses, e-commerce narrows the space but accelerates the time for transactions. E-commerce packaging differs from traditional commodity packaging, firstly, in packaging design, where e-commerce packaging tends more to individualized sales experience and the safety in logistics transport; secondly, in high appeal for packaging standardization, where standardization for packaging specifications is beneficial for multimodal transport of logistics packages and improving delivery rate; thirdly, in higher attention to logistics transport risks whether for the internal or external packages, where packaging materials and types of packaging shall be taken into consideration as a whole; fourthly, in special requirements and urgency for packaging automation, where automation technology for e-commerce platform poses a fully new topic and many manually operated posts need automation solutions against the ever-increasing labor cost; fifthly, in massive e-commerce package wastes that have become a concern of the whole society, where eco-friendly and recyclable solutions are highly valued to alleviate the environmental burden from the packages throughout their lifecycle; sixthly, in packaging cost that is a topic much more discussed than that over traditional package, where reduction and control techniques for comprehensive packaging and logistics cost will be the top trend for future development. Therefore, efficient and effective combination of packaging technology with logistics technology will provide strong support for the fast-growing e-commerce industry in China.

Against this backdrop, M. Success Media Group, as a far-sighted and leading authoritative media, has hosted high-level forums on e-commerce packaging development and organized business pairing activities for jd.com, amazon.cn, cainiao.com, sf-express.com and other customers since 2014, thus leading the new concepts and promoting industrial development. After two years’ efforts, M. Success Media Group will expand the scope, depth and influence of inter-industry communication since 2017 by way of exhibitions plus forums. Therefore, the first E-Commerce Packaging & Logistics Technology Expo (ECPAKLOG2017) came into being at the right moment. 

The Power of Change—ECPAKLOG leads New Industrial Development

ECPAKLOG will be staged on Shanghai Convention & Exhibition Center of International Sourcing on August 29-31, 2017 under the theme of “The Power of Change”. ECPAKLOG will break away the misunderstanding that e-commerce packaging and logistics packaging are low-end and cheap, usher in the demands for human-centered, individualized, standardized, eco-friendly, returnable and automated development, help brand owners, e-commerce platforms, e-commerce and logistics providers improve their product and service values and experience, and facilitate sustainable and sound development of China’s e-commerce market in the context of internet economy. The following forums and activities will be held concurrently with ECPAKLOG to promote dialogues and communication among e-commerce, packaging and logistics industries:

4^th China E-Commerce Packaging & Development Summit Forum

1^st E-Commerce Logistics Packaging Technology & Safety Summit Meeting

Individualized E-Commerce Packaging User Experience Program

M. Success Media Group, host of ECPAKLOG 2017 and registered in Hong Kong Special Administrative Region in 2002, has been mainly engaged in publishing & media, advertising planning, business meetings, exhibition service, business & trade for customers from medical, real estate, communication, packaging and other industries. Shanghai Huake Exhibition Service Co., Ltd, a subsidiary of the Hong Kong-based M. Success Media Group, has been devoted to professional data consulting and market survey for packaging industry and is currently China’s sole professional consulting firm for packaging industry, with its scope of services covering market research and consulting and database marketing service. The Packaging Manager journal under the company is China’s professional media for packaging industry, with reader groups from packaging-related responsible persons from top-100 enterprises in food, medical, dairy, drink and daily chemical industries, as well as competent persons from suppliers of packaging machinery and packaging material containers. The journal is the combined efforts of 15 media genius that have been engaged in packaging industry for years with rich industrial experience and favorable public relationship, together with a 200-member expert team from drink, wine, food, dairy, daily chemical and medical industries. Currently, the database has nearly 80,000 end users and more than 5000 large and medium-sized enterprises with annual sales amount ranked top 100 in various product fields. The database continues to be updated by adding new information for 100 enterprises each week, verifying data about nearly 1000 enterprises each month and exploring in-depth information about 10 key product enterprises each year. 

For more details about ECPAKLOG, please log on www.m.xdjpqj.cn or scan the official WeChat code below for prompt information about the exhibition.